Punchdrunk Panda’s WHY
2011 was the year we really cemented our purpose or passion to collaborate with like-minded Filipinos to create functional graphic design and happiness-inducing events; to be an organization that showcases people pursuing their passions in hopes of inspiring others to do the same.
I’ve always felt that Punchdrunk Panda was more than just laptop sleeves or shoes. But before last year, I had a really hard time articulating exactly why I felt we were so special / important. I think in our earlier days, we wanted to think that somehow we contribute to society and change the world, as if any contribution was just a chance byproduct of the business.