Tesco Tea Packaging Design
I’m a tea lover, but these are probably among the last tea flavors I would choose. Never really been a fan of peppermint, camomile and cinnamon in my tea.
But with this packaging design, I’d probably fool myself into believing I’d actually use a bag or two just so I can keep the box.
I was absolutely shocked when I saw who the maker of this product is. Tesco, for those of you who don’t know, is a huge chain shopping center very much like Walmart. Even though Tesco can be found primarily in the UK they’ve got a few other stores all over the world.
I guess the reason I was so shocked by this packaging is because I don’t really expect it from a chain store, especially one like Tesco. I expect dull bland box packaging, you know, the kind of packaging with no substance. It’s awesome to see a few diamonds in the rough though like these beautiful and fun tea boxes.
Why Punchdrunk Panda created Anteroom Sessions
Punchdrunk Panda’s Anteroom Sessions was really all about showcasing budding independent brands and talent. And as a company that passionately pursues creativity through our work, we acknowledge others who actively follow their creative inclinations, and provided this avenue to share their passion with others.
We had people passionate about music. About tea. About photos. About film. About fashion. About dance. About design.
We listened to inspired and inspiring performances from: RJ Gomez of Love Never Dies
Karlo Cleto of Love Never Dies
Selena Salang of Slow Hello
Diego Mapa of Tarsius
Owel Alvero of Manuel Nicolas Alvero
Mike Benedicto of Outerhope
Mick Benedicto of Outerhope
We cooled down with smile-inducing tea concoctions from our host venue Moonleaf Tea Shop.
We let loose, wielded nifty props and got fun, free photos as Anteroom keepsakes, thanks to Topshot Photo Booth.
Punchdrunk Panda also sold all sorts of funky items alongside Splatt.MNL, Junk Studio, Holic, Filed & Analog Soul.
Some of the Punchdrunk Panda creations we had in our pop-up shop
We also screened webisodes from our last photo shoot in which we collaborated with hip hop dancers Legit Status, photographers from Little Red Moments, stylist Reza Aznar and make-up artist Shayna Young. (We also collaborated with The Amazing Playground and Giordano Philippines for our shoot apparel). Through the webisodes, we wanted to showcase the passion that these people have, and what drives them to pursue their respective crafts.
Of course, we could not have produced the webisodes without the help of Fictionaut Productions, whose short film and demo reel we also featured.
Jopy Arnaldo of Fictionaut Productions
Anteroom Sessions started as a nameless, modest idea to show some Punchdrunk Panda sample products at a milk tea place while screening our photo shoot webisodes and having a DJ (a coaxed boyfriend) mix some tunes. Gradually, the idea grew and grew, and with everyone who decided to come on board with us for this event, Anteroom Sessions became bigger than we could have imagined.
I’ve finally calmed down from the sustained high I got from Anteroom Sessions, but a “kilig” feeling still lingers back every now and then when I think about Anteroom Sessions.
This is probably among the more “serious” writing I’ve done for Punchdrunk Panda, (because I’m usually trying to be witty or funny when I write for PdP), but I just can’t help but feel like we achieved something important through our first ever event. We’ll definitely do this again next year, and hopefully showcase even more independent brands and talent.